Once you finish your presentation, interested investors will eventually make their way to your booth to see a product demonstration, ask in-depth questions and learn more about your company. Are your marketing materials "meeting-worthy?"
DESIGN CLEAR BOOTH GRAPHICS
Companies have a tendency to fill their booth panels with too much text and too many graphics before realizing that anything below waist level cannot be seen. It’s better to place your company logo, tagline and product name at eye level so investors and attendees can easily recognize your booth from a distance, even if there is a crowd nearby