Cybersecurity Marketing

Everclear has more than 15 years of experience developing breakthrough branding strategies and high-growth sales and marketing programs for early-stage cybersecurity companies.

Deep Security Expertise

Everclear has worked with network, endpoint and application security companies to launch hardware, software, products and services that address the industry’s toughest challenges, from advanced persistent threats, phishing and malware to DDoS, social engineering and zero-day attacks.

Strong Buyer Focus

Everclear understands the demands of security and IT buyers, long sales cycles and multiple decision makers. We excel at simplifying complex value propositions and translating technical product features into compelling customer benefits to help organizations gain traction and sell more effectively.

Key Industry Experience

The Everclear team has internal operations experience managing go-to-market strategy, product positioning and demand generation, as well as communications, PR and analyst relations for private and publicly-traded security companies, including Axent, Symantec, TruSecure and others.


Launching a new Cyber Risk Intelligence brand

  • Positioning & Strategy
  • Brand Image & Identity
  • Corporate Logo & Tagline
  • Process Graphic Illustrations
  • Marketing Collateral
  • Sales Presentations
  • Trade Show Presence
  • Responsive Web Design
  • E-mail & Landing Pages
  • Marketing Automation

Re-branding cloud-based access control startup

  • Positioning & Strategy
  • Brand Development
  • PR & Marketing Strategy
  • Web & Mobile Software UI/UX
  • Web Design & Development
  • Trade Show Presence
  • SalesForce.com CRM
  • Marketo Marketing Automation
  • Content Marketing
  • Lead Generation

Launching a social engineering protection appliance

  • Hardware Product Demo
  • Solution Process Graphics
  • Illustration & Design
  • Script Writing & Editing
  • Script Writing & Editing
  • Video Storyboarding
  • Video FX & Animation
  • Voiceover Recording


Driving endpoint security software downloads

  • Software Product Demos
  • Lead Generation Support
  • Platform & Product Launch
  • Script Writing & Editing
  • Video Storyboarding
  • Video FX & Animation
  • Illustration & Design
  • On-Hold Customer Phone Messaging

Re-branding Application & device control solutions

  • Re-branding & Messaging
  • Brochures
  • Marketing Collateral
  • Sales Presentations
  • Web Design & Development
  • Trade Show Presence
  • Video Animation
  • Process Graphics
  • Banner Ads
  • E-mail Marketing

Re-positioning info assurance & compliance services

  • Positioning & Re-branding
  • Corporate & Product Logos
  • Sales Enablement Materials
  • Web Design & Development
  • Trade Show Presence
  • Event Marketing Support
  • Solutions Graphics
  • E-mail Marketing

Re-branding & positioning siem & compliance products

  • Brand Development
  • Brochures & Sales Collateral
  • Sales Presentations
  • Product Launch Support
  • Software Packaging
  • Trade Show Presence
  • Banner Ads
  • E-mail Marketing

Re-branding risk management products after m&a

  • Brand Development
  • Brochures
  • Sales Collateral
  • Sales Presentations
  • Product Launch Support
  • Software Packaging
  • Software Product Demos
  • Process Graphics
  • Banner Ads
  • E-mail Marketing

Looking for a Marketing Agency with CyberSecurity Experience?

The choice is Everclear.

CONTACT US