New Agency Name Reflects Exclusive Focus on High-Growth Marketing for Venture-Backed, Technology Companies
June 5, 2013 — Capital Connection, Washington, DC — CreatiVerge, the B2B marketing agency for venture-backed, enterprise technology companies, is celebrating its 12-year anniversary by unveiling a brand new name — Everclear — which reflects the clarity, focus and commitment required to help its clients capture growing technology markets.
“Everclear marketing translates complex technology into enterprise value so venture-backed companies grow faster,” said G. Scott Shaw, President and Founder, Everclear. “Serial entrepreneurs and investors have relied on our team for more than a decade when they are ready to invest in the next stage of growth, sell into the enterprise and ‘go big’ with sales and marketing.”
Unlike traditional marketing agencies or creative services firms, Everclear works exclusively with investors and executives of venture-backed tech companies, serving as a strategic, long-term business advisor that works with management teams to develop and execute high-growth marketing programs to accelerate sales and drive revenue.
"Everclear has delivered uniformly excellent results for four of my portfolio companies,” said Jonathan Perl, General Partner, Boulder Ventures. “They not only succeeded in changing the way our companies were perceived by their industries, but added real market value and created significant pipeline opportunities.”
Everclear’s core, signature service engagement consists of an integrated, three-phase marketing approach that supports the specific growth needs of venture-backed tech companies to build the foundation for a scalable sales and marketing organization.
"Our engagement with Everclear enabled us to grow at a very rapid pace and directly influenced the value of our recent acquisition,” said David Basil, CEO, RedCloud. “Everclear’s marketing strategies helped our message resonate in the marketplace, established a significant amount of credibility for the company and built an engine of lead generation and ongoing momentum."
To learn more about Everclear’s high-growth marketing services or track record of successful client outcomes, please visit http://www.everclearmarketing.com.
Everclear is launching its new name and brand identity as a sponsor of MAVA’s Capital Connection 2013, from June 5-6 in Washington, DC.
Everclear, formerly known as CreatiVerge, is the B2B marketing agency for venture-backed, enterprise technology companies. Everclear Marketing translates complex technology into enterprise value so venture-backed companies grow faster. Everclear provides an integrated, three-phase branding and marketing approach, which includes positioning and marketing strategy, branding and marketing execution and lead generation and marketing automation services. When entrepreneurs and investors are ready to invest in the next stage of growth, the choice is Everclear. For more information, please visit http://www.everclearmarketing.com.
Jen Strohm, Media Relations